CABI KEY TEXT: ‘Managing the Visitor Economy: Concepts, Cases and Collaborations’ (Duignan, forthcoming 2020).

CABI Key Text and CFP: ‘Managing the Visitor Economy: Concepts, Cases and Collaborations’ (Duignan, forthcoming 2020).

Click here for full overview of CFP and focus of CABI book: Call for Contributions – ‘Managing the Visitor Economy – Concepts, Collaborations and Cases’ (CABI Textbook, 2019)

Textbook overview 

Managing the Visitor Economy: Concepts, Collaborations and Cases will examine current and critical opportunities and challenges facing key stakeholders spearheading, organising and managing various elements of the visitor economy. At its core is an emphasis on social and economic responsibility, inclusivity and sustainability for the places, spaces and cases examined throughout the book, and providing an accessible learning portal into complex issues that have been at the forefront of publications related to the visitor economy, particularly those across the tourism, sports and cultural events and festival sector. The book will contain two core, distinct sections: i) disciplinary perspectives, and ii) applied-problem based perspectives, examining salient challenges facing managers across the visitor economy today.

Disciplinary perspectives across the visitor economy will include:

  • Managing stakeholders
  • (Re)configuring public space
  • Making places and developing destination competitiveness
  • Way-finding: Influencing flows, circulations and consumption behaviours
  • Creating, amplifying and marketing the urban and rural offer
  • Being entrepreneurial and innovating new products and services
  • Analysing and evaluating impacts
  • Embedding technology
  • Developing and regenerating local communities and regional economies
  • Managing environmental footprint and challenges.

 Applied-problem based perspectives across the visitor economy will include:

  • Tackling over-tourism
  • Promoting well-being and happiness
  • Developing the night-time economy
  • Designing accessible spaces and places
  • Leveraging event portfolio’s
  • Creating ‘festival cities’
  • Enhancing the visitor welcome and experience
  • Gaming principles and gamification 
  • Fostering liminality
  • Leveraging the local food, drink and hospitality offer
  • Developing a ‘city for all’ and the inclusion of socio-economically deprived communities
  • Regenerating the coastal offer.

Led by an academic and co-authored by a student from the same institution (supporting a ‘Students as Partners’: co-inquiry approach), this call for contributions invites jointly written submissions with at least one additional co-author and collaborator out of the following stakeholder groups:

– Industry

– Policy

– National or regional government and/or non-government bodies

– Another non-academic perspective of your choosing where relevant to the contribution.


Overview of key deadlines:

  • Deadline for expressions of interest and abstract: 21 December, 2018;
  • Deadline for initial draft of contribution: 3 May, 2019;
  • Deadline for final draft of contribution: 31 August, 2019;
  • Intended publish date is late 2019/early 2020.

If you are interested in submitting a contribution, please review the detailed overview in the PDF and submit the following to by 21 December, 2018: 

  • Chosen perspective: Which perspective you are interested in: either disciplinary – or – applied-problem based outlined in Section 1 in the PDF;
  • Abstract: 500 word outline explaining what and how you will contribute to this perspective, why this is an important contribution and provide 2-3 key learning objectives;
  • Contextual focus: Indicate the case study / context you will examine as part of your perspective;
  • Co-authors and collaborators: Indicate who you will invite as a co-author and collaborator on the project (see Section 2 for an outline of different stakeholders to consider).

Please do not hesitate to get in touch with me via email if you’d like to have an informal chat about a potential contribution!


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